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Updated 19.06.06

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Cyan Books: Arsenal

Winning Together: The Story Of The Arsenal Brand
by John Simmons & Matt Simmons

“The first book to explain in a succinct and very readable way the relationship between the brand, the football club and the fans. Essential reading for marketing experts and football fans whatever their allegiances.”
Alex Fynn, former deputy chairman, Saatchi & Saatchi, author of The Glorious Game

£8.99 *

* 30% off, excluding P&P,
when ordered at Cyan quoting "Spizz Books"

 

www.cyanbooks.com


 


 

 

 

 

 

 

 

 
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